Sales Operations Manager
Job Description:
Manatal is an HRTech software service (B2B SaaS) company headquartered in Bangkok, Thailand. Manatal is one of the fastest-growing start-ups in the region and is backed by Surge and Sequoia Capital. Manatal has a global presence and is trusted by thousands of businesses in over 135 countries.
Our mission is to offer best-in-class AI-powered technology to help small, medium, and large businesses transform the way they hire, manage candidates, and scale recruitment operations.
About the Role
We are looking for a Sales Operations Manager to own and optimize the operational infrastructure supporting Manatal's commercial teams within the Customer Success and Support organization.
The ideal candidate is a highly technical, process-driven, detail-oriented operator who can turn business requirements into scalable systems, clean processes, accurate reporting, and automation-led execution.
You will own the implementation and governance of key commercial processes, including CRM configuration and hygiene, lead assignment workflows, reporting infrastructure, sales operations automation, and cross-functional operational projects. You will also manage a team and ensure that leadership has accurate, timely, and actionable visibility into commercial performance.
Revenue Operations and Process Ownership
- Own the implementation, governance, and continuous improvement of operational processes across our Customer Success and Support department.
- Translate leadership-defined business requirements into scalable workflows, CRM configurations, reporting structures, and operational procedures.
- Own lead assignment processes, CRM routing logic, lifecycle stages, pipeline hygiene, data quality, and operational compliance within our CRM.
- Identify process gaps, execution risks, and operational inefficiencies before they become recurring problems.
- Build and maintain clear process documentation for commercial workflows, tools, policies, and operating procedures.
- Ensure operational processes are consistently followed, audited, and improved across all relevant teams.
CRM, Tools, and Automation
- Own the day-to-day configuration, optimization, and governance of CRM across the relevant commercial teams.
- Build, improve, and maintain workflows, automations, properties, dashboards, permissions, routing logic, and operational controls.
- Evaluate, implement, and optimize tools that improve sales productivity, reporting accuracy, automation, and process efficiency.
- Use automation tools such as Clay, n8n, Zapier, or similar platforms to reduce manual work and improve operational execution.
- Partner with technical stakeholders when needed, while remaining hands-on in configuring tools and building practical automations.
- Support the integration of tools and data flows across the commercial technology stack.
Reporting, Analytics, and Business Insights
- Own the creation, accuracy, and continuous improvement of sales and revenue operations reporting.
- Build dashboards and reports that give leadership clear visibility into team performance, pipeline health, activity quality, conversion trends, and operational bottlenecks.
- Use BI and reporting tools such as Metabase, Power BI, Tableau, Looker Studio, HubSpot reporting, or similar platforms.
- Perform advanced analysis across CRM, sales, and operational data to identify issues, explain trends, and recommend improvements.
- Ensure reporting is accurate, consistent, actionable, and trusted by leadership.
- Move beyond KPI monitoring by providing strategic recommendations based on data, operational context, and business priorities.
AI and Operational Efficiency
- Drive an automation-first and AI-enabled approach to sales operations.
- Identify manual, repetitive, or error-prone workflows that can be automated through AI tools, agents, workflows, or system configuration.
- Use tools such as ChatGPT, Claude, n8n, Clay, or other AI-enabled platforms to improve productivity, reporting, updates, data enrichment, and operational execution.
- Stay current with emerging AI and automation tools that can improve commercial operations.
- Help the department reduce dependency on manual reporting, repetitive follow-ups, and fragmented operational processes.
Project Management and Cross-Functional Execution
- Lead multiple operational projects simultaneously, ensuring clear ownership, timelines, documentation, follow-through, and measurable outcomes.
- Manage ad-hoc projects assigned by leadership or cross-functional teams.
- Work closely with senior stakeholders across departments when required.
- Manage timelines, risks, dependencies, and implementation quality across operational initiatives.
- Ensure projects are completed with strong attention to detail and minimal need for repeated correction.
Team Management
- Manage a team supporting commercial operations and reporting.
- Set clear expectations, priorities, operating rhythms, and quality standards for the team.
- Review team outputs to ensure accuracy, consistency, and business relevance.
- Build a culture of ownership, precision, proactivity, and continuous improvement.
Required Qualifications
- 5+ years of experience in Revenue Operations, Sales Operations, GTM Operations, Business Operations, Strategy Operations, or a closely related function.
- Strong hands-on experience with HubSpot configuration, reporting, workflows, CRM governance, and sales process implementation.
- Advanced reporting and analytics capability, with experience building dashboards and translating data into business recommendations.
- Strong technical aptitude and ability to configure tools, build workflows, and understand integrations across commercial systems.
- Experience with tools such as Clay, n8n, Zapier, or similar platforms.
- Exceptional attention to detail, including the ability to spot data inconsistencies, process gaps, reporting errors, and documentation issues.
- Excellent written and verbal communication skills in English.
- Experience using AI tools such as ChatGPT, Claude, or AI agents to automate operational workflows.
- High ownership, strong judgment, reliability, and a proactive approach to solving problems.
Preferred
- Strong project management skills with the ability to manage multiple priorities, stakeholders, and deadlines.
- Strong stakeholder management skills, including the ability to work with senior leadership.
- Experience in B2B SaaS, RevOps, Sales Ops, or commercial operations.
- Strong working knowledge of sales operations processes, CRM hygiene, lead generation, pipeline management, activity tracking, and performance reporting.
- Experience using BI or reporting tools such as Metabase, Power BI, Tableau, Looker Studio, Retool, or similar platforms.
- Project management, CRM, BI, automation, or process improvement certifications.
- Familiarity with API-based integrations and data flow between commercial tools.
- Experience supporting high-growth startup or scale-up environments.
Working with Manatal
- This role is based at our Bangkok office in the heart of the city center
- As a team of diverse cultures and nationalities, English language proficiency is required
- We enjoy collaborating in person, and the team is working on-site
Why you'll enjoy working with Manatal
- Well-funded start-up backed by Surge & Sequoia
- Be part of one of the fastest-growing B2B SaaS start-ups in the region
- You will be collaborating with talented individuals in the industry
- Join a lively and highly international team
- Indulge in a challenging and innovative working culture
- Attractive medical healthcare plan
- Personal development allowance
- 2 weeks of work from anywhere per year
- Regular fun team-building activities
- Company trip
Apply on our Careers Page
If you are a fit for this role and are excited to join Manatal, please follow this link to apply
https://careers.manatal.com/jobs/280faed3-fe47-4d41-a4cf-8a34136a9e6f
Watch our Demo
https://www.youtube.com/watch?v=-GG1GqXkAKQ
https://www.youtube.com/watch?v=VjinpYMUMoc
Manatal Hiring
At Manatal, we are dedicated to building an intuitive AI-powered application tracking system to streamline and transform the entire hiring and recruitment process.
We are devoted to attracting the best talent worldwide to join our team and take pride in being an equal-opportunity workplace. We are committed to equal employment opportunities regardless of religion, race, ethnicity, ancestry, national origin, gender, gender identity, sex, sexual orientation, marital or parental status, disability, age, citizenship or other class protected by applicable law.